INDUSTRY:
APPAREL GRAPHIC DESIGN
CLIENT:
PROJECT UNDER LEVELWEAR
YEAR:
2024
MLB Cooperstown 24
about
The MLB Cooperstown Program celebrates the heritage and timeless appeal of baseball, drawing inspiration from the sport’s rich history and classic design aesthetics. This collection focuses on vintage-inspired graphics that honor legendary teams, players, and moments, reimagined for modern apparel. Each design blends retro typography, nostalgic layouts, and iconic baseball imagery to create pieces that feel both authentic to the past and relevant to today’s fans.
inspiration
This design draws inspiration from vintage baseball cards and collectible postcards, using their classic fonts, typography styles, and layout structures as the foundation. The goal was to capture the nostalgic charm of baseball’s golden era while reimagining it for a modern apparel collection—bridging timeless design elements with contemporary wearability.
sketching & design development
I aimed to create a versatile graphic that could work across all 32 MLB teams, keeping the design adaptable while maintaining a strong vintage aesthetic. Instead of featuring a player portrait, I reimagined the layout with a retro baseball cap and mitt, preserving the nostalgic feel while making the artwork universally applicable for every team’s identity.
